I help women, move, nourish & thrive

Wild Atlantic Run
For Women

Would you like to run the Wild Atlantic Way along our spectacular coastline with women that want to get back into running or start running. This is a group for women who would like to become fit, lose weight through running. Depending on your level we start with walk/jog at a pace that is comfortable for you. Teaching breathing, pace and having fun without getting injured are integral to our running classes. The classes are fun and supportive. It’s engaging and there is a real sense of community amongst the women. You can opt in for 4 weeks or PAYG. Suitable for women of all ages.

Personal Training Online/In-Person

Would you like to get your fitness back in a supportive, step by step approach? Not sure where to start? Not sure what to change? Which exercise program? Maybe you just need a little professional help! Whether you want to lose weight, get back to fitness or looking to start your first 5km run ever, I’m passionate about helping you feel healthier, toned and fully motivated to keep you on track.

1:1 Health & Nutrition Program

It’s not about counting calories, it’s about making real changes. Find out how with Fiona Fleming Health Coach with Post Grad in Nutrition Science. Put an end to dieting in 2023. Achieve your healthiest weight and keep it off with our 1:1 Health & Nutrition Program. This program is a comprehensive wellness plan, with food, exercise, and coaching built in. The idea is to change your behaviours so that you not only lose weight, but maintain the weight loss long-term.

About Fiona Fleming Health Coach

I opened Purefit Gym in 2010 and have been a personal trainer and health coach since 2009. In that time I’ve educated and encouraged thousands of women to improve their health and fitness through sustainable nutrition and movement. Having a postgraduate in Exercise & Nutrition Science and running my own gym, health cafe and juice bar since 2010, has given me a realistic understanding of the trends and controversies of exercise and nutrition.

Since closing my gym in 2020, I have pursued further education to better understand and service the ‘whole’ person. The majority of my work encompasses Health Coaching, Personal Training and Nutrition and recently I have created a RunHers Academy for women.

I have delivered over 15,000 hours of classes including nutrition workshops which have had a positive effect with my clients that includes losing inches and pounds in a safe and sustainable way. As a woman in my 40’s I understand the challenges we face. Weight distribution changes as you hit your mid 40's, with the added pounds accumulating right around your belly. Before, during, and after menopause, your estrogen levels begin to dip and your metabolism slows, making it more difficult for you to lose weight, particularly around your middle. It's so important to take action to combat it.

All my coaching programs are designed to help women get back control of their bodies, accelerate their life, and optimize their health. I believe in empowering women to give them a fun fitness experience, proper nutrition advice by focusing on changing their mind and their body will follow.

What Our Clients Say

I always liked the idea of running and I started on several occasions but lost interest straight away as I didn't enjoy running on my own and I had no accountability. But since starting RunHers Academy with Fiona 4 weeks ago, I actually look forward to our runs on Tuesdays and Thursdays and with Fiona's mentoring I feel great, I feel I am getting faster each week and with the group of ladies we have a chat and a laugh while running which makes it that little bit easier and fun too.

Rachel S.

Fiona I just wanted to thank you for starting the beginners running academy! I wasn't very sure about joining but when I heard it was for beginners and slow paced to begin with I said I'd give it a go! I can't believe how much I'm enjoying it! I'm no spring chicken so to be able to start running for me gives me such satisfaction & such a sense of achievement!!

Diane Burke

Coaching with Fiona has made a huge impact on my life and helped me to realise my goals and evaluate parts of my life that needed shaken up ie friends/fun/family time.  Fiona was so motivating, encouraging and always so supportive even on the days I wasn't feeling my best. She has given me the tools to start working towards my goals. Her advice has been invaluable to me and it helped along the way that she is very easy to talk to and be able to have a laugh. While for me this journey was mainly to focus on my health and weight I have gained so much more from this. And will take this experience and knowledge with me as I continue to improve myself. I plan to stay working with Fiona going forward as she has helped me such. Highly recommend this program.
Jacqui Donovan

I signed up for RunHers Academy to get me active again after 2 long years of trying (& failing) to workout at home. I was apprehensive as I had never ran in this capacity. This group (& Fiona) has provided me with the inspiration & motivation to keep trying and in 5 short weeks I can now run 4+km without stopping. It’s not just running though, it’s a group of supportive, inspirational women all working towards the same goal. Give it a go, you won’t be disappointed.

S. McMahon

The benefits from the running program is more than just completing the run, I really didn’t realise how good I would feel physically, mentally, and the group that you join are so supportive. You really don’t care about the weather etc as you feel so fantastic. It’s a bit like singing in the rain, the song  he always seem so happy.
Fiona Hannon


Arms & Core

Upper Body